Light analytics. Heavy on what matters.

Know what makes you money. Skip everything else.

Statlark is revenue-first web analytics. It tracks the full picture like any tracker — visitors, sources, pages — but the headline number is revenue per visitor, traced back to the source that earned it.

One line of script. Live in seconds. Free while we’re in early access.

The problem

Your analytics shows everything except the answer.

Google Analytics buries the one question that matters — which channels actually make you money — under hundreds of reports, sampling, and a setup you seem to need a certification for. Statlark answers it first, and keeps the rest a glance away.

How it works

Three steps to revenue by source

1

Drop in one line

Add one script to your <head>. You’re tracking in seconds — no tag manager, no data layer, no cookie banner.

2

We trace every visitor to its source

We pin each visitor to the first source that brought them, held with ad-click IDs and a cross-device email stitch so the trail survives redirects and new devices. Last- and multi-touch are on the way.

3

Connect Stripe, see revenue by source

Every payment ties back to the visitor who drove it, and the channel that earned it. The answer, on the first screen.

<script defer src="https://statlark.com/script.js" data-website-id="…"></script>

What you get

Serious where it counts. Light everywhere else.

Revenue per visitor, by source

The headline number, up front. Know which channel earns — not which gets the most clicks.

Attribution that holds up

First-touch today, backed by ad-click IDs and a cross-device email stitch — with last- and multi-touch on the way. The depth is real; you just don't have to swim in it.

Privacy-conscious by default

First-party and lightweight. No third-party cookie sprawl, no banner tax on your visitors.

Light to install, fast to read

One line of script and a dashboard you can glance at. Deliberately the opposite of enterprise grey.

Pricing

Free while we’re in early access.

Get started free today. When we turn billing on, pricing will be simple and based on the events you track — no seat counts, no surprises.

Up with the lark

See the source that made you money.

Start free